Florida Inspired Media Event

This post is almost a year overdue. I had so much fun planning and working with the incredible team at Beaches of Fort Myers and Sanibel that I never had a chance to share it with you! Doh!

This was a media event for part of a larger campaign surrounding a series of public art billboards featuring original works by painter Judy Ledgerwood inspired by the Beaches of Fort Myers and Sanibel. Judy was the lucky artist commissioned by the destination to spend a week in the Captiva Island home of Robert Raucschenberg and “be inspired.”Inspired she was! I love the juxtaposition of the serene beach scene against the backdrop of the city’s crowded skyline.

Billboard featuring public art by LedgerwoodThe event was a “sunrise reception” held on Lightology’s rooftop, which offered guests a great view of one of the eight billboards found around Chicago in the month of September. The gorgeous floral you see is indigenous to southwest Florida. Catering was also inspired by the destination – including lots of citrus breakfast breads, mini key lime bundt cakes, and a mimosa bar.

Chicago Rooftop Media Event Artist Judy Ledgerwood in front of billboard
Florida inspired mimosa bar Florida themed gift bags Florida themed breakfast buffet Chicago media event

Vendors:
Venue – Lightology’s Rooftop Garden
Floral – Fleur de lis Florist 
Catering – Hearty Boys
Photography – MMGY Global
Gift Bags – Rosy Events & MMGY Global
Planning & production – Rosy Events

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