Meeting Technology Trends: Fighting Fire with Fire

Let’s face it. We can plan the most amazing meeting with dynamic speakers, relevant information, ample breaks, upbeat teaser music, and maybe even something out of the box thrown in just for fun. But when presenters look out at the crowd these days, what do they see? About half of the attendees staring down at a tiny screen checking email, surfing Facebook, or sending a text to the guy sitting next to him. And that’s on a good day. This is a problem that (aside from ordering all attendees to relinquish their devices at the door) is nearly impossible to beat. And you know what they say. If you can’t beat ’em, join ’em! Meeting Apps Meeting apps are nothing new. In fact, they’ve become increasingly popular over the last five years. Many include maps, agendas, badge or business card scanning, speaker bios, sponsor information and more. It’s too soon to tell if these programs will result in the demise of today’s clunky, time consuming (and often expensive), printed conference guides, but some experts are predicting that will be the case. What is new is the price to create a custom meeting app. Thankfully, it seems the days of apps

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