Remember that time I told you about how we surprised a deserving veteran and his family with a NEW, MORTGAGE-FREE HOME on stage at day two of the C&W Industrial Conference in Nashville? I know it’s hard to believe, but the third and final day of this conference only got better.
In 2014, we added a volunteer event to this conference as an opportunity for attendees to network with one another in a no-pressure environment. It proved popular enough that in 2015 there were so many volunteers we had to split the group in two!
Half of the group had a wonderful time at the Second Harvest Food Bank where they packed a staggering 11,000 pounds of food for the area’s children, families, and seniors affected by hunger.
And given C&W’s commitment to veterans, we thought it only fitting that the other half of the volunteers spent the morning putting together 100 care packages for deployed military members through Operation Troop Aid.
Following the volunteer event, everyone was invited out to see the home dedication. It was a truly incredible way to end a great conference and send everyone home feeling proud to have been a part of it.
Perhaps you’ve already read about the first day of this spring conference held at the Renaissance Nashville. Well, on day two and three we really amped things up for this fun-loving crowd.
Day two kicked off with a keynote presentation by the incredible J.R. Martinez – veteran, actor, best-selling author, and Season 13 winner of Dancing with the Stars. He invigorated the audience with his powerful message of perseverance and optimism, but only a handful of us were prepared for what came next. J.R. has been working with Operation FINALLY HOME for sometime. We brought Operation FINALLY HOME and C&W together in 2014 for their annual charity golf outing. The funds raised from that outing helped make a home happen for an incredibly deserving veteran and his family. AND WE GOT TO SEE THE SURPRISE HAPPEN ON STAGE AFTER JR’s PRESENTATION! I don’t think there was a dry eye in the house. It certainly got the day started on a positive note.
After a long day of meetings, attendees were encouraged to spend the late afternoon at one of two networking excursions – skeet shooting at a private gun club or a one-of-a-kind experience at the Johnny Cash Museum ending with a private performance by and meet and greet with John Carter Cash (son of Johnny Cash). Let’s just say there were no shortage of volunteers for either activity.
I mean, check out these awesome photos taken by conference attendees at the Johnny Cash Museum.
Yes, the blur on stage is the great John Carter Cash. Apologies that I didn’t snag a better picture. I was too busy being in awe.
Later that night, C&W hosted the cocktail party of all Nashvegas cocktail parties. If you want to know more about how we executed an upscale, corporate cocktail party incorporating a mechanical bull, bourbon tasting, line dancing, and live music by a band called the Hillbilly Rockstarz, click here.
We feel incredibly fortunate that our clients trust us 99% of the time. It helps that we work with such amazing people! But I must admit, I was a little nervous when I presented a group of industrial real estate executives with the idea of hosting a “Nashvegas” style event in conjunction with their Nashville conference.
A mechanical bull, professional line dancers, custom bag sets, rockin’ live music, and a specialty bourbon tasting all done in an upscale, classy way? Gotta love that their response was only, “Where’s it all gonna go?” And we were at the ready – “We’re going to close down the street outside the venue and take the party outside, of course!”
This was one for the record books. I’ve never seen a bunch of professionals at a networking event enjoy themselves so much. And I’m sure a number of important deals were done between bull rides.
Special thanks to the team at aVenue for helping us pull this event off and capturing such wonderful pictures!
This post is almost a year overdue. I had so much fun planning and working with the incredible team at Beaches of Fort Myers and Sanibel that I never had a chance to share it with you! Doh!
This was a media event for part of a larger campaign surrounding a series of public art billboards featuring original works by painter Judy Ledgerwood inspired by the Beaches of Fort Myers and Sanibel. Judy was the lucky artist commissioned by the destination to spend a week in the Captiva Island home of Robert Raucschenberg and “be inspired.”Inspired she was! I love the juxtaposition of the serene beach scene against the backdrop of the city’s crowded skyline.
The event was a “sunrise reception” held on Lightology’s rooftop, which offered guests a great view of one of the eight billboards found around Chicago in the month of September. The gorgeous floral you see is indigenous to southwest Florida. Catering was also inspired by the destination – including lots of citrus breakfast breads, mini key lime bundt cakes, and a mimosa bar.
Venue – Lightology’s Rooftop Garden
Floral – Fleur de lis Florist
Catering – Hearty Boys
Photography – MMGY Global
Gift Bags – Rosy Events & MMGY Global
Planning & production – Rosy Events